Effective date: October 1, 2026
1. Who we are
1APP provides AI automation, booking, follow-up, missed-call text back, voice reception, reminder, review request, and related workflow systems for trades and local service businesses in Ontario, Canada.
2. Information we collect
Depending on how you interact with 1APP, we may collect:
- Contact details such as name, business name, phone number, and email address.
- Appointment or demo booking details submitted through our website or booking forms.
- Messages, call details, form submissions, and communication preferences.
- Business information needed to set up workflows, calendars, reminders, review requests, and automations.
- Client-authorized contact lists, consent records, suppression lists, service history, and campaign attribution information provided for a Revenue Reactivation Sprint.
- Sprint activity such as message delivery, replies, opt-outs, appointments, verified estimates, and campaign reconciliation records.
- Basic website usage information such as device, browser, pages visited, and referral source.
3. How we use information
We use information to:
- Respond to inquiries and book demos.
- Provide, configure, maintain, and improve 1APP services.
- Assess Sprint eligibility, prepare authorized contact data, operate approved reactivation campaigns, attribute outcomes, and reconcile verified estimates.
- Send appointment confirmations, reminders, follow-ups, review requests, and service-related messages.
- Communicate with clients about onboarding, billing, support, and account updates.
- Improve our website, workflows, and customer experience.
- Comply with legal, security, and business record requirements.
4. SMS, calls, and automated communications
1APP may help a client business send SMS messages, calls, emails, appointment reminders, follow-ups, and review requests on that business's behalf. For a Revenue Reactivation Sprint, the client business identifies the contacts it is authorized to contact and approves the campaign before launch. Messages identify the client business, and recipients can opt out of promotional or automated SMS messages by replying STOP, where supported. Opt-out requests are recorded and honoured.
4.1 Revenue Reactivation Sprint data
The client business remains responsible for the accuracy and lawful collection of any past-lead or customer data it provides. 1APP uses that data only to prepare, test, operate, support, measure, and reconcile the approved Sprint or as otherwise directed by the client. Clients must not upload personal contacts, known opt-outs, unrelated records, or information they are not authorized to use.
5. Service providers and platforms
1APP may use third-party tools and service providers to operate the website, booking calendar, CRM, messaging, phone systems, automations, analytics, payments, email, hosting, and support. These providers may process information only as needed to deliver their services.
5.1 Advertising and conversion measurement
1APP uses Google Ads conversion measurement to understand whether an advertisement leads to a completed inquiry, Revenue Reactivation Sprint eligibility form, or demo booking. Google may use cookies or similar technologies to connect an ad interaction with a completed action on our website. This information is used for campaign measurement and optimization and does not permit 1APP to view a visitor's Google account password or private Google account content.
6. Sharing information
We do not sell personal information. We may share information with service providers, contractors, platform partners, or legal authorities only when needed to provide services, protect our business, comply with the law, or enforce agreements.
7. Data retention
We keep information only as long as reasonably needed for business, service, legal, accounting, security, campaign reconciliation, or support purposes. Secure Sprint upload links may have a stated expiry period. Clients may request deletion of certain information, subject to legal or operational limits.
8. Security
We use reasonable safeguards to protect information. No online system is perfectly secure, so clients should avoid sending sensitive personal, financial, health, or confidential information unless it is necessary and shared through an approved secure process.
9. Your choices
You may contact us to request access, correction, deletion, or updates to your information. You may also unsubscribe or opt out from certain communications where available.
10. Children’s privacy
1APP is intended for businesses and is not directed to children. We do not knowingly collect personal information from children.
11. Updates to this policy
We may update this Privacy Policy from time to time. The updated version will be posted on this page with a revised “Last updated” date.
12. Contact
Questions about this Privacy Policy can be sent to justin@use1app.com or adecarlo@use1app.com. You can also call (705) 243-2887.